We wonder what it is about flowers blooming that makes us happy. Take a stroll through a busy city lane canopied with Gulmohar trees in the summer, and it’ll shower you with petals in the warmest shades of orange. Walk by a jasmine tree, and it’ll instantly hold you there for a second with its smell. Something feels simpler, almost easier - a comfortable calm - in the midst of flowering trees, any time of the year.
That odd sense of comfort and calm we feel in the chaos of family coming together for celebration. The feeling of momentarily forgetting our worries, if even for a few minutes.
Baugh is about the joy and colours of the blooming trees, imbibed into the most vivid hand drawn prints in our signature style - printed on pure cotton and luxurious modal fabrics from Rajasthan, adorned with hand embroidered details, handcrafted into comfortable yet stylish outfits for the festive and wedding season (& beyond!)